The Radicati Group Releases “Social Media Market, 2012-2016”

By • Jun 4th, 2012 • Category: Radicati Press Release

In depth study looks at the high paced growth and new trends shaping both the Enterprise and Consumer Social Media Markets

For Immediate Release
Contact: Todd Yamasaki
The Radicati Group, Inc.
(650) 322-8059

Palo Alto, CA – June 4, 2012 – The Radicati Group’s latest study, “Social Media Market, 2012-2016,” provides an in-depth analysis of the worldwide market for Social Media. The study divides the market into two segments: Enterprise Social Media, aimed at business users, and Consumer Social Media, which is used by both consumers and businesses.

The report provides extensive data regarding market share, installed base, revenues, and four year forecasts broken out by region and business size for the Social Media market. It also provides a detailed analysis of key market players, including: Atlassian, Badoo, Broadvision, Facebook, Google+ IBM, Jive, LinkedIn, Microsoft, MySpace, Salesforce, Social Text, Telligent, Tencent Qzone, Twitter, Yammer, and Yelp.

According to the study business users are spending an average of 35 minutes/day on business-related social networking sites, while consumers are spending an average of 40 minutes a day on social media sites. The number of Social Media users worldwide is expected to rise from 1.6 billion users in 2012, to 2.3 billion by 2016.

To order a copy of the study, or for additional information about our market research programs, please contact Todd Yamasaki at (650) 322-8059, or visit our Web site at

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