Business Strategy

We have in-depth experience in all the markets we cover and we specialize in working with vendors to refine their strategies and direction.

We assist vendors in:

  • Market Potential Definition
  • Target Market Definition
  • Market Sizing and Growth Forecasts
  • Regional Market Breakouts
  • Product Feature Evaluation
  • Positioning and Marketing Messages
  • Competitive Analysis
  • Pricing and Packaging Strategies
  • Total Cost of Ownership and Return on Investment Modelling

To discuss your needs and request a project quote please email Sara Radicati directly at

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