The Radicati Group Releases “Social Networking Growth Forecast, 2016-2020”

By • Feb 1st, 2016 • Category: Radicati Press Release

Key data and four-year forecasts on Social Networking Use

For Immediate Release
The Radicati Group, Inc.
(650) 322-8059

Palo Alto, CA – February 1, 2016 – In depth study from the Radicati Group provides key current use data and four-year forecasts on business and consumer adoption of Social Networking. The study includes data on the worldwide number of Social Networking users and accounts, broken out by region for North America, Europe, Asia/Pacific and Rest of World (RoW). It also provides data on business and consumer daily use and time spent on Social Networking sites.

According to the study, Social Networking continues to show strong growth with both consumer and business users worldwide. In 2016, users spend an average of 58 minutes a day on social networking sites. While Social Networking is still used predominantly in the consumer space, it is also increasingly taking hold in the business world for internal B2B use, as well as B2C communication with customers and partners.

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